Dealer CRM Software Built for How Canadian Dealerships Actually Sell
Stop fighting your CRM. Performance Leads delivers intuitive dealer management software that streamlines your sales process, eliminates redundant data entry, and gives you complete visibility from first contact to final sale—with zero learning curve for your team.
Integrated with CDK Global, Reynolds & Reynolds, DealerSocket, and all major automotive platforms
See Your CRM in Action
Get a personalized 15-minute demo showing how Performance Leads CRM handles your exact dealership workflow. No generic sales presentations—just real solutions for your specific needs.
*Personalized demo includes live integration preview. Most dealerships operational within 72 hours.
Is Your Current System Slowing Down Your Sales?
Canadian dealerships invest thousands in CRM systems that promise to revolutionize their sales process. But here's what actually happens: Your team spends more time managing the system than managing customers. Data entry becomes a bottleneck. Your best salespeople avoid the CRM altogether. Sound familiar? That's exactly what Performance Leads CRM was built to solve.
Data Entry Overload
Your sales team spends 2-3 hours daily entering the same information into multiple systems. Every lead requires manual data entry across your CRM, DMS, credit application platform, and communication tools. This redundancy costs you 25-30% of productive selling time and creates opportunities for human error that damage customer experience.
System Integration Nightmares
Your CRM doesn't talk to your DMS. Your phone system doesn't log calls automatically. Your credit application process happens in a completely separate platform. You're managing four different logins, duplicating data across systems, and losing critical customer information in the gaps between platforms.
Adoption Resistance
Complex interfaces designed by software engineers—not salespeople—mean your team finds workarounds instead of using the system properly. Training new staff takes 2-3 weeks. Your top performers ignore the CRM and manage relationships through personal spreadsheets and sticky notes. System data becomes unreliable and incomplete.
Visibility Black Holes
Management can't see the real pipeline. You're making decisions based on incomplete data because not all activities are logged. Deals slip through cracks. Follow-ups get missed. You have no visibility into which marketing sources actually drive sales because attribution tracking is manual and inconsistent.
One Platform. Every System. Zero Data Entry.
Performance Leads CRM isn't another isolated software island. We've built deep integrations with every major automotive platform Canadian dealerships use, creating a unified ecosystem where data flows automatically between systems. Your team works in one interface while everything else happens in the background—eliminating duplicate entry, reducing errors, and freeing your sales team to focus on what they do best: selling cars.
Seamless Integration Partners
- CDK Global, Reynolds & Reynolds, DealerSocket - Full DMS synchronization with real-time inventory and deal status updates
- RouteOne, DealerTrack, 700 Credit - One-click credit applications with automatic bureau pulls and lender response tracking
- Twilio, RingCentral, Microsoft Teams - Automatic call logging, SMS archiving, and voicemail transcription across all communications
Deals Managed Monthly
Canadian dealerships use Performance Leads CRM to manage their entire sales pipeline from first contact to final delivery.
CRM Software Designed by Salespeople, for Salespeople
Zero Learning Curve
We've eliminated the training barrier with an interface that follows your natural sales process. If your team can use a smartphone, they can use Performance Leads CRM.
Automated Intelligence
The system does the busy work, your team focuses on relationships while Performance Leads CRM handles administrative tasks that drain productivity.
Real-Time Analytics
Complete visibility into every metric that matters: lead source ROI, salesperson performance, conversion rates by stage, average time-to-close, and profitability by lead type.
Mobile-First Design
Sell from anywhere. Full CRM functionality on any device—phone, tablet, or desktop. Voice-to-text notes and follow-ups while you're on the lot. One-tap actions for common tasks.
Built for Dealerships That Want to Scale Without Adding Complexity

Performance Leads CRM combines sophisticated automotive technology with an interface so intuitive your team will master it in minutes, not weeks. Our platform gives you complete control over your sales pipeline, real-time performance tracking, and detailed customer profiles—all backed by dedicated Canadian support that actually answers the phone. No confusing dashboards. No features locked behind premium tiers. Everything you need is included from day one.
Whether you're a single-location dealership building consistent processes or a multi-location group standardizing operations across markets, Performance Leads CRM adapts to your volume and workflow. We handle everything from 50 deals per month to 500+, with the same reliability and performance at every scale. Your CRM should grow with you—not hold you back.
- 250+ Canadian Dealerships Trust Performance Leads
- 35% Average Efficiency Increase
- 72hrs Average Time to Full Operation
From Demo to Go-Live in 72 Hours
Worried about complex implementation and weeks of downtime? Performance Leads CRM is operational faster than any dealership CRM in Canada. Most dealerships are fully functional within 72 hours with zero disruption to current operations. Our proven onboarding process ensures your team is confident and productive from day one.
Discovery & Configuration
We audit your current systems, understand your unique workflow, and map your sales process in a 45-minute discovery call.
Technical Integration
Our technical team connects Performance Leads CRM to your DMS, phone system, credit platforms, and marketing channels in 4-8 hours.
Team Onboarding
We train your entire sales team in role-specific 15-minute sessions. Training is hands-on with real scenarios from your dealership.
Go-Live & Support
Your team uses Performance Leads CRM alongside your current system for 24 hours to build confidence. Then you transition fully with our support team monitoring everything in real-time.
Canadian Dealerships Running on Performance Leads CRM
We switched from DealerSocket after years of frustration with slow performance and constant system glitches. Performance Leads CRM has been flawless. Our team's efficiency increased by 37% in the first month. The automatic call logging alone saves us 12 hours weekly. Best operational decision we made all year.
James Pritchard Sales Manager, Edmonton Motor GroupThe integration with our Reynolds DMS is seamless. No more double data entry. No more switching between five different systems. Everything we need is in one place. Our team adoption rate was 100% within three days because it's actually easier than what we were doing before. Training time dropped from two weeks to two hours.
Marie Leclerc General Manager, Montréal Premium AutoPerformance Leads CRM paid for itself in the first month. We closed nine additional deals because of faster response times and better follow-up automation. The pipeline visibility lets me coach my team on real data instead of gut feelings. I can see exactly where deals are stalling and fix problems before we lose sales.
Devon Singh Owner, Toronto Auto Sales